Coca-Cola is unarguable one of the biggest brands in the history of the world. Also one of the finest advertisers. They had very successful history in Turkey which was started in 1964 with the 3, 5 million dollar investment of IMSA. They started the factory in the Istanbul which is the 1916 th factory in total. And it’s also the first time they started to publish their ads in newspapers. Their first slogan was "World famous Coca-Cola is now in our country”. They made lotteries and many types of different campaigns until today. Coca-Cola is still one of the most active advertisers in Turkish market.
Coca Cola in Turkey*
http://www.coca-colaturkiye.com/hakkimizda/tarihcemiz/turkiyede
http://iml.jou.ufl.edu/projects/spring08/Cantwell/20thcent/60.html
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